Built from “How to use ChatGPT Astra for SEO so well it feels illegal” by Sarvesh Shrivastava (4 September 2026). The system is his; the twelve prompts are worth running. The corrections are ours and each one is checkable: Google’s own note on how local results are ranked (relevance, distance, prominence; reviews and ratings — not replies — are what it names); a controlled study of geotagged photos finding no ranking benefit, alongside Google stripping EXIF on upload; the 42%/35% photo figures tracing to a 2014 Google/Oxera study since removed from Google’s documentation; the end of the seven-day expiry on “what’s new” posts; and Google’s spam policies, where doorway pages still sit. The prompt count was checked by reading the article end to end.